Executive School

PROFESSIONAL DIPLOMA IN MARKETING (CIM, UK)

• INTRODUCTION

This course is intended for Degree Holders; HND Marketers or its equivalent who wish to improve their personal effectiveness in Marketing

• OBJECTIVE

• To help Participants who have academic qualifications to obtain a formal professional qualification in Marketing
• To enable participants upgrade their knowledge in the various strategies in marketing, such as:

• Marketing Planning
• Marketing Communications
• Marketing Research and Information
• Marketing Management in Practice

• To enable participants interact with the view to sharing on-the-job marketing challenges and experiences
• To enable participants to build upon their existing skills and broaden their strategic perspective in a way that is beneficial both to them and to the Organizations they work for

3.         Focus

• Marketing Planning
• Marketing Communications
• Marketing Research and Information
• Marketing Management in Practice

4.         Target Group

• CIM Certificate in Marketing
• A non-Marketing Degree from a CIM approved University
• Other appropriate qualifications approved by CIM

5.         Presentation
A condition of Group discussion, syndicate exercises and presentations, role pay as well as presentations formal lectures

• Internal Fees-CIMG

External Fees – CIM, UK

• Duration: 2nd weekend in February to May Ending for June Candidates and 2nd weekend in August to November Ending for December Candidates
• Time: 9.00AM to 4.00PM (2nd & Last Saturday & Sunday of February to May Ending for June Candidates and for December Candidates 2nd & Last Saturday & Sunday of August to November Ending). NB: In May and November Meetings will be for all weekends

NB:      Final examinations external (UK) is first or second week in June and December. read more>>

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